Campaign

More Plant Based

A strategic initiative promoting plant-forward food policies across Canadian institutions — working at the intersection of public health, environmental sustainability, and federal policy.

Strategy

A strategic approach to food system reform.

Public Awareness

Targeted campaigns to educate Canadians on the benefits of plant-forward dietary patterns aligned with the 2019 Food Guide.

Institutional Procurement

Advocating for increased plant-based options in federal food procurement across government institutions and programs.

Policy Alignment

Working to ensure agricultural subsidies and trade policies support the transition to sustainable, plant-forward food systems.

Despite the 2019 Food Guide, federal policies haven't caught up with the science.